Bern
The tourist board of Bern, Switzerland approached us to create an online advent calendar to promote tourism in the city. By entering the calendar to win prizes, users also signed up for the BERN newsletter, expanding the client's mailing list.
The tourist board of Bern, Switzerland approached our team of creative experts to create a custom online Advent calendar to promote tourism in the city. By entering the calendar to win prizes, users also signed up for the BERN newsletter, expanding the client's mailing list. The calendar highlighted the experiences, tours, and destinations in Bern, offering incredible prizes such as chocolate tastings at Casa Nobile, BERN city gift cards, and even a scenic train trip in Switzerland.
Our creative experts designed and built a custom 'I Love Bern' online Advent calendar that ran for 24 days starting November 30th. The calendars reached over 190,000 people and received over 155,000 entries from countries worldwide, including Switzerland, Germany, France, and the USA. We included all social media links, including TripAdvisor, to enhance the city's exposure.
Seeking to increase its email subscriber base, Ascot Racecourse contacted us to initiate a Christmas-themed marketing campaign.
Pioneers in chocolate, Lindt, commissioned two customised online Advent calendars – one for their head office, and one for the sales team.
Leading pet insurance company Petplan approached us to produce an online Advent calendar with a focus on mobile optimisation.
Stockeld Park approached us with a plan in mind to increase its customer engagement and brand awareness to attract new customers.
Scenic Tours approached Advent Calendar Online seeking a Christmas marketing strategy to expand their customer base.
Advent Calendar Online is a service that creates interactive, digital advent calendars for brands, charities, and organisations. Instead of a physical calendar with doors you open by hand, these are online experiences, each day leading up to Christmas unlocks new content that can be decided by you.
Digital advent calendars are ideal for any organisation that wants to engage its audience in the run-up to Christmas. Whether that’s a customer or employee.
Pricing starts from £495 for Online Builder, £1,495 for Template, and £2,495 for Bespoke. We’ll give you a clear quote before starting.
Timelines vary depending on the option you choose, but as a rule the earlier we start, the better. This is especially true for Bespoke projects, which need more time for design, feedback, and testing.
We offer three options:
Online Builder – A cost-effective choice where you build your calendar using our platform and a streamlined setup.
Template – Pre-designed layouts we customise with your branding for a quick turnaround.
Bespoke – Fully tailored to your needs, using your supplied designs/assets, or designs created by our in-house team.
The difference is mainly in design flexibility, turnaround time, and customisation. Online Builder and Template follow set formats, while Bespoke is completely tailored to your brand and campaign goals.
You can add daily prize draws, quizzes, puzzles, videos, social sharing, and more, regardless of the option you choose.
Yes, we produce build and produce the calendar, using either designs or assets supplied by the customer, or by designs created by our in-house design team.
Not at all. While one of our clients once offered a family trip to New York, a truly memorable prize, but that level of extravagance isn’t necessary. Many campaigns include something simple like a service discount or gift voucher, but it’s entirely up to you. Of course, larger or more exciting prizes can help attract more entries, but the choice is yours.
Contact us today to enhance your festive marketing campaign.
