The Give a Duck Foundation
The Give a Duck Foundation, a UK-based children’s cancer charity, approached us to raise awareness and funds for their cause, The Give a Duck Foundation opted to use Advent Calendar Online.
Advent Calendar Online gave us the perfect way to raise awareness of our charity, The Give a Duck Foundation, whilst working with our corporate sponsors to generate income, capturing data from new supporters, and engaging with both new and existing supporters throughout advent. The team were fantastic, they were always available to help and made the process a smooth and easy one! We can’t wait to run the campaign again next Christmas!
The Give a Duck Foundation is a UK-based children’s cancer charity, supporting children who have been diagnosed with cancer throughout the UK. The charity provides children with Chemo Duck, a soft toy duck that resembles a patient undergoing chemotherapy, helping them understand and cope with their own treatment.
To raise awareness and funds for their cause, The Give a Duck Foundation opted to use Advent Calendar Online. The advent calendar was a festive and interactive way to engage with their audience and spread their message.
Behind some of the calendar windows, The Give a Duck Foundation told a heartwarming story related to the impact of their work, used data capture to grow their email database with new supporters of the foundation, and offered supporters the chance to win a prize at the end of the campaign.
Some of the windows were also sold to supporting companies, allowing them to promote themselves while also supporting a good cause.
The online advent calendar was a huge success, giving The Give a Duck Foundation a new way to interact with their social following over the festive period. With 45.7% of their visits coming from Facebook, the foundation was able to engage with a large and diverse audience from across the US, Australia, Europe, and the UK.
The calendar provided a festive and interactive way for supporters to engage with the foundation's mission and support their cause. The combination of a fun and interactive advent calendar with a compelling and emotional narrative made for a powerful marketing campaign that helped to spread awareness and generate support for the Give a Duck foundation.
The success of the online advent calendar proves that technology can be a valuable tool for non-profits looking to reach a wider audience and make a positive impact. By using technology to engage with their supporters, the Give a Duck Foundation was able to achieve their goals and make a difference in the lives of children diagnosed with cancer.
Overall, the online advent calendar was a big win for the Give a Duck Foundation. By using technology to connect with their audience, they were able to spread awareness, generate support, and make a positive impact on the lives of people in need. The success of this campaign highlights the power of technology to drive social impact and bring about change.
Carwood approached us to increase website traffic and customer exposure, as well as to enhance their holiday marketing campaign.
LSL Land & New Homes focused on enhancing engagement, building relationships, and adding value for potential customers.
To raise awareness and funds for their cause, The Give a Duck Foundation opted to use Advent Calendar Online.
Peerless-AV partnered with us to help them to generate new leads and expand their mailing list in a festive and engaging way.
Avery Healthcare aimed to promote charities and awareness initiatives to sites serving those with elderly family or residents.
Advent Calendar Online is a platform that enables businesses to create fully customised online advent calendars for marketing campaigns. These digital advent calendars replace traditional formats with interactive experiences where users unlock new content each day leading up to Christmas.
Brands use online advent calendars to run competitions, promote products, and engage customers daily, making them one of the most effective tools for increasing website traffic, growing email lists, and boosting seasonal sales.
Digital advent calendars are ideal for businesses and organisations looking to create engaging online advent calendar campaigns during the Christmas season. They are commonly used by brands, retailers, and charities to promote products, run competitions, and increase customer engagement through daily interactive content.
Online advent calendars can also be used internally to engage employees, reward teams, and build company culture. With flexible features and full customisation, digital advent calendars are suitable for businesses of all sizes looking to maximise engagement and results during peak seasonal periods.
The cost of an online advent calendar for marketing campaigns varies depending on the level of customisation, features, and support required. Our digital advent calendar pricing starts from £495 for the Online Builder, £1,495 for Template solutions, and £2,495 for fully bespoke campaigns.
Whether you need a quick-to-launch solution or a fully customised experience, we’ll recommend the best option based on your goals. Every project includes a clear quote upfront, so you know exactly what to expect with no hidden costs.
The time required to create an online advent calendar for a marketing campaign depends on the level of customisation. Our Online Builder can be launched quickly, while Template and Bespoke digital advent calendars take longer due to design, content planning, and testing.
For the best results, we recommend starting early, especially for bespoke projects, to ensure everything is fully optimised before launch. This allows your digital advent calendar to maximise engagement, capture leads, and perform at its best throughout the Christmas period.
We offer three types of online advent calendars to suit different business needs and marketing campaigns:
Online Builder – A cost-effective solution that allows you to create your own digital advent calendar using our platform, with a streamlined setup and full control over your content.
Template – Pre-designed online advent calendar templates that we customise with your branding, offering a faster turnaround while still delivering a professional, engaging campaign.
Bespoke – Fully customised digital advent calendars tailored to your exact requirements, using your own designs or assets created by our in-house team. Ideal for brands looking for a unique, high-impact marketing experience.
The main difference is the level of customisation, support, and design flexibility.
The Online Builder gives you a simple way to create your own online advent calendar using an easy-to-manage format. The Template option gives you a more polished branded advent calendar using a ready-made design. The Bespoke option is fully customised, giving your business a unique digital advent calendar designed around your brand, audience, and Christmas marketing campaign goals.
All three options can help you create an engaging advent calendar campaign, but the best choice depends on your budget, timeline, and how tailored you want the final experience to be.
You can add daily prize draws, quizzes, puzzles, videos, social sharing, and more, regardless of the option you choose.
Yes, we produce build and produce the calendar, using either designs or assets supplied by the customer, or by designs created by our in-house design team.
Not at all. While one of our clients once offered a family trip to New York, a truly memorable prize, but that level of extravagance isn’t necessary. Many campaigns include something simple like a service discount or gift voucher, but it’s entirely up to you. Of course, larger or more exciting prizes can help attract more entries, but the choice is yours.
Contact us today to enhance your festive marketing campaign.
